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			<title>The Clean Advantage</title>
			<link>http://mastercorpinc.com/news/news/index.php/tools/blocks/page_list/rss?bID=183&amp;cID=77&amp;arHandle=Main</link>
			<description>Quarterly Publication by MasterCorp</description> 
			<item>
			  <title>Carpet Corner: Encapsulation</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/carpet_corner__encapsulation/		  
			  </link>
			  <description>The main benefits of encapsulation are quick cleaning and drying times, good visual results, low odor, and no soil attraction from sticky residue.....</description>
			  			  <pubDate>Sun, 02 May 2010 00:25:00 CDT</pubDate>
			</item>
					<item>
			  <title>Retention by Endearment</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/recruiting_and_staffing/retention_by_endearment/		  
			  </link>
			  <description>Keeping properly staffed with trained cleaning professionals  is one of the greatest challenges for resort housekeeping management.  Having a good system for recruiting and training is critical…....</description>
			  			  <pubDate>Sun, 02 May 2010 00:23:00 CDT</pubDate>
			</item>
					<item>
			  <title>BioMetric ETA</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_technology/biometric_eta/		  
			  </link>
			  <description>Using an electronic scanning devise for the daily check in/out procedure can have many advantages, especially when tied to an electronic time clock application.....</description>
			  			  <pubDate>Sun, 02 May 2010 00:21:00 CDT</pubDate>
			</item>
					<item>
			  <title>The Definitive Uniform</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/coaching_and_training/the_definitive_uniform/		  
			  </link>
			  <description>The ultimate purpose of a uniform is to enhance the guest experience, as well as the safety of the employee.....</description>
			  			  <pubDate>Sat, 01 May 2010 23:55:00 CDT</pubDate>
			</item>
					<item>
			  <title>Flexible Staffing Saves</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/recruiting_and_staffing/flexible_staffing_saves/		  
			  </link>
			  <description>The flexible staffing model is designed to provide the right number of trained staff when you need them, but only when you need them.....</description>
			  			  <pubDate>Sat, 01 May 2010 23:26:00 CDT</pubDate>
			</item>
					<item>
			  <title>Room Presentation &amp; the Guest Experience</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/guest_experience/room_presentation_and_the_guest_experience/		  
			  </link>
			  <description>When guests arrive at their resort unit, in a sense, it’s the dawn of their vacation experience.  What your guests see, smell, and feel as they enter can subconsciously impact the entire guest experience…....</description>
			  			  <pubDate>Sat, 01 May 2010 23:20:00 CDT</pubDate>
			</item>
					<item>
			  <title>Times Are Tough. Who C.A.R.E.s?</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/guest_experience/who_cares/		  
			  </link>
			  <description>Caring speaks of who we are, and who we are impacts everything we do from cleaning rooms to greeting guests to respecting each other…....</description>
			  			  <pubDate>Fri, 16 Oct 2009 16:41:00 CDT</pubDate>
			</item>
					<item>
			  <title>Flat Screen Cleaning</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/flat_screen_cleaning/		  
			  </link>
			  <description>Since the display of a flat panel TV has been specially treated by the manufacturer, improper cleaning can cause permanent damage…....</description>
			  			  <pubDate>Fri, 16 Oct 2009 15:44:00 CDT</pubDate>
			</item>
					<item>
			  <title>Back Safety &amp; Lifting Techniques </title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/coaching_and_training/back_safety_and_lifting_techniques_/		  
			  </link>
			  <description>While our housekeeping staff is responsible for making good safety choices, our obligation is to train them in all areas of safety awareness and proper technique…....</description>
			  			  <pubDate>Fri, 09 Oct 2009 23:26:00 CDT</pubDate>
			</item>
					<item>
			  <title>It's All About the Customer</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/guest_experience/it_s_all_about_the_customer/		  
			  </link>
			  <description>How do you create customer satisfaction? Delivering a quality product is only an element in the process. Recent trends in the hospitality industry indicate…....</description>
			  			  <pubDate>Fri, 09 Oct 2009 22:09:00 CDT</pubDate>
			</item>
					<item>
			  <title>Start with the Heart</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/guest_experience/start_with_the_heart/		  
			  </link>
			  <description>If you are looking to improve the guest experience at your resort, consider looking beyond the quantifiables typically applied to housekeeping…....</description>
			  			  <pubDate>Fri, 09 Oct 2009 12:05:00 CDT</pubDate>
			</item>
					<item>
			  <title>CSE Inspections: a Key to Training &amp; Consistency</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/coaching_and_training/cse_inspections__a_key_to_training_and_consisten/		  
			  </link>
			  <description>An integral component of MasterCorp’s training program is our CSE (Customer Service Evaluation) inspection.  “CSEs are a training tool…....</description>
			  			  <pubDate>Fri, 09 Oct 2009 11:54:00 CDT</pubDate>
			</item>
					<item>
			  <title>Insurance: Are Your Vendors Covered?</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_management/insurance__are_your_vendors_covered_/		  
			  </link>
			  <description>Operating a service-based business comes with plenty of responsibility, accountability…and risk. Your outsourcing companies…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 12:43:00 CDT</pubDate>
			</item>
					<item>
			  <title>Carpet Corner: Cleaning Tile &amp; Stone Surfaces</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/carpet_corner__cleaning_tile_and_stone_surfaces/		  
			  </link>
			  <description>With this issue, we would like to focus on different floor types and suggested care…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 12:39:00 CDT</pubDate>
			</item>
					<item>
			  <title>Turnover…How Do You Minimize?</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/recruiting_and_staffing/turnover_how_do_you_minimize_/		  
			  </link>
			  <description>Housekeeping can make or break the resort experience of an owner or guest. Most commonly, resort housekeeping is taken for granted…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 12:33:00 CDT</pubDate>
			</item>
					<item>
			  <title>Changing Linens Can Be Costly</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_management/changing_linens_can_be_costly/		  
			  </link>
			  <description>Linen management is not a new concept within the hospitality industry. That’s why a resort manager knows how imperative it is to devise a plan…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 12:15:00 CDT</pubDate>
			</item>
					<item>
			  <title>Carpet Corner: Spots &amp; Stains</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/carpet_corner__spots_and_stains/		  
			  </link>
			  <description>Considering all of the time your housekeeping staff may spend maintaining your carpets, no one wants to see a spot or stain in the carpet…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 12:09:00 CDT</pubDate>
			</item>
					<item>
			  <title>Carpet Corner: Q &amp; A</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/carpet_corner__qanda/		  
			  </link>
			  <description>A FEW QUESTIONS ABOUT CARPET… Q: I suffer from asthma, so what do I look for in carpet? A: There is no published, scientific research…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 03:01:00 CDT</pubDate>
			</item>
					<item>
			  <title>Cleanliness Goes Digital: Online App Improves Service</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_technology/cleanliness_goes_digital/		  
			  </link>
			  <description>Sharing information among our 200 or so sites nationwide may seem difficult. But thanks to a new web application MasterCorp has developed…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 02:56:00 CDT</pubDate>
			</item>
					<item>
			  <title>Allergies Abound</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/allergies_abound/		  
			  </link>
			  <description>If you are like millions of others who suffer from allergies, sometimes the outdoors is not the only area that may trigger a reaction…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 02:53:00 CDT</pubDate>
			</item>
					<item>
			  <title>Annual Deep Cleaning</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/annual_deep_cleaning/		  
			  </link>
			  <description>At home, you might reserve your heavy cleaning for spring. But in the resort industry, it’s the late fall or early winter months…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 02:47:00 CDT</pubDate>
			</item>
					<item>
			  <title>Safety Outlook: Preventing Slips, Trips &amp; Falls</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/safety/safety_outlook__preventing_slips__trips_and_fall/		  
			  </link>
			  <description>Statistics show that falls cause 17% of occupational injuries. Additionally, same-level falls (slips and trips) account for 66% of fall injuries…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 02:42:00 CDT</pubDate>
			</item>
					<item>
			  <title>Carpet Corner: Protect Your Investment</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/carpet_corner__protect_your_investment/		  
			  </link>
			  <description>When it comes to carpet care and maintenance, protecting your facility’s investment is a primary concern…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 02:39:00 CDT</pubDate>
			</item>
					<item>
			  <title>Outsourcing Made Easy</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/outsourcing_made_easy/		  
			  </link>
			  <description>In previous newsletters, some articles have mentioned the benefits of outsourcing. If
you do any research on this subject you will find…....</description>
			  			  <pubDate>Fri, 18 Sep 2009 02:26:00 CDT</pubDate>
			</item>
					<item>
			  <title>Driving Safety On Site</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/safety/driving_safety_on_site/		  
			  </link>
			  <description>If statistics hold true, every 15 seconds a person is injured on our roadways.  On average, a single accident costs an employer…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:34:00 CDT</pubDate>
			</item>
					<item>
			  <title>Background Checks</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/recruiting_and_staffing/background_checks/		  
			  </link>
			  <description>In this era of negligent hiring, workplace violence and management accountability, one of the most important decisions for a resort…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:33:00 CDT</pubDate>
			</item>
					<item>
			  <title>Training, Training, Training</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/coaching_and_training/training__training__training/		  
			  </link>
			  <description>Overseeing and directing housekeeping operations at a resort requires a person with a diverse skill set and a relentless determination…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:29:00 CDT</pubDate>
			</item>
					<item>
			  <title>Back Safety &amp; Lifting Techniques </title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/safety/back_safety_and_lifting_techniques_1/		  
			  </link>
			  <description>As an employer or manager, you are responsible for assuring safe and healthful working conditions for your housekeeping staff…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:26:00 CDT</pubDate>
			</item>
					<item>
			  <title>Strategic Sourcing</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/strategic_sourcing/		  
			  </link>
			  <description>Outsourcing has become strategic – yet many executives remain unprepared. A new era of capability sourcing will trigger…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:21:00 CDT</pubDate>
			</item>
					<item>
			  <title>Tips for Removing Small Disasters </title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/tips_for_removing_small_disasters_/		  
			  </link>
			  <description>Occasionally, housekeepers face small disasters that require measures outside their normal cleaning techniques.  Following are a few tips…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:14:00 CDT</pubDate>
			</item>
					<item>
			  <title>Operating a Safe Laundry</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/safety/operating_a_safe_laundry/		  
			  </link>
			  <description>Everyone strives for a safe laundry for the benefit of the employees and the facility. The following guidelines for a safe laundry…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:11:00 CDT</pubDate>
			</item>
					<item>
			  <title>Strategic Partners</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/strategic_partners/		  
			  </link>
			  <description>Every resort manager knows there are many advantages to outsourcing services such as housekeeping.  But how do you…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:09:00 CDT</pubDate>
			</item>
					<item>
			  <title>Carpet Corner: Presentation</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/carpet_corner__presentation/		  
			  </link>
			  <description>Presentation is everything. When a guest initially enters a unit, the first impression is typically formed by the presentation of the carpet…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:05:00 CDT</pubDate>
			</item>
					<item>
			  <title>The I.T. Advantage In Housekeeping</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_technology/the_i_t_advantage_in_housekeeping/		  
			  </link>
			  <description>Imagine a resort housekeeping operation that uses I.T. to get the staff into rooms faster and the EH into the field sooner…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:03:00 CDT</pubDate>
			</item>
					<item>
			  <title>Partners in Trust</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/partners_in_trust/		  
			  </link>
			  <description>When qualifying a strategic partner, begin with trust; you cannot have a relationship without it…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 23:01:00 CDT</pubDate>
			</item>
					<item>
			  <title>First Aid Saves</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/coaching_and_training/first_aid_saves/		  
			  </link>
			  <description>Marvin Brenes, Executive Housekeeper, acted quickly and administered life saving first-aid he learned through an American Heart Association course at MasterCorp University…   ....</description>
			  			  <pubDate>Wed, 16 Sep 2009 22:56:00 CDT</pubDate>
			</item>
					<item>
			  <title>First Aid Saves</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/safety/first_aid_saves/		  
			  </link>
			  <description>Marvin Brenes, Executive Housekeeper, Cliffs at Peace Canyon, was quietly standing in line at his bank on a hot Nevada afternoon when…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 22:56:00 CDT</pubDate>
			</item>
					<item>
			  <title>The Opening Edge In Clean Transitions</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/opening/the_opening_edge_in_clean_transitions/		  
			  </link>
			  <description>When considering a housekeeping partnership, the provider’s ability and experience in handling transition is a critical competency…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 22:51:00 CDT</pubDate>
			</item>
					<item>
			  <title>The Turnkey Partner</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/_the_turnkey_partner/		  
			  </link>
			  <description>Partnering with an experienced resort housekeeping provider has many proven advantages.   A turn key provider can offer additional advantages…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 22:46:00 CDT</pubDate>
			</item>
					<item>
			  <title>It’s Good to Be Green</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/it_s_good_to_be_green/		  
			  </link>
			  <description>The cleaning industry is beginning to embrace green cleaning, though some still have doubts about both the products and the procedures…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 20:29:00 CDT</pubDate>
			</item>
					<item>
			  <title>Get On Board Electronically</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_technology/get_on_board_electronically/		  
			  </link>
			  <description>Electronic On-Boarding (EOB) is a powerful new computer-based tool for getting good housekeeping applicants through the new hire process…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 20:27:00 CDT</pubDate>
			</item>
					<item>
			  <title>Playing It Safe</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/playing_it_safe/		  
			  </link>
			  <description>Partnering with an experienced resort housekeeping provider can bring an extra level of safe-ness to your resort…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 20:11:00 CDT</pubDate>
			</item>
					<item>
			  <title>Turning Green for Guests</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/turning_green_for_guests/		  
			  </link>
			  <description>The resort industry is progressively turning green as owners and guests become more aware of green options.  New resort projects…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 20:07:00 CDT</pubDate>
			</item>
					<item>
			  <title>Coaching for Results </title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/coaching_and_training/coaching_for_results_/		  
			  </link>
			  <description>Coaching can help you become a more effective leader and unlock a person's potential to maximize their own performance…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 20:02:00 CDT</pubDate>
			</item>
					<item>
			  <title>Gain Control of Housekeeping</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/provider_partnering/gain_control_of_housekeeping/		  
			  </link>
			  <description>Excerpts from a recent interview with a Regional Director of Resort Operations: “Candidly, I would be the first to admit…&quot;....</description>
			  			  <pubDate>Wed, 16 Sep 2009 19:57:00 CDT</pubDate>
			</item>
					<item>
			  <title>Always Recruiting</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/recruiting_and_staffing/always_recruiting/		  
			  </link>
			  <description>Even in economic downturns when staffing cutbacks are necessary, your guests are not likely to expect less.  If you provide…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 19:54:00 CDT</pubDate>
			</item>
					<item>
			  <title>Kiosk Training Display: Billboard for Change</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_technology/kiosk_training_display__billboard_for_change/		  
			  </link>
			  <description>How do you quickly communicate critical messages to all your staff without having to stop everything for a meeting?  Try a KTD with your ETA!…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 19:52:00 CDT</pubDate>
			</item>
					<item>
			  <title>Activity-based Model = Savings</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_management/activity_based_model_savings/		  
			  </link>
			  <description>An activity-based business model is an approach to housekeeping that drives staff efficiency and can provide added economies for the resort…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 19:48:00 CDT</pubDate>
			</item>
					<item>
			  <title>Quality Assurance</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping_management/quality_assurance/		  
			  </link>
			  <description>Quality has become a tired word in many industries, used so frivolously that the meaning has been depleted.  In the resort industry, however…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 15:32:00 CDT</pubDate>
			</item>
					<item>
			  <title>Managing the Staff Experience</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/recruiting_and_staffing/managing_the_staff_experience/		  
			  </link>
			  <description>More than anything else, your staff sets the tone for the guest experience.  How you manage the staff experience, then, is the key…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 15:27:00 CDT</pubDate>
			</item>
					<item>
			  <title>Painless Staff Transition</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/opening/painless_staff_transition/		  
			  </link>
			  <description>If you decide to partner with a service provider, your reasons may range from strategic capability sourcing to simple desperation…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 15:15:00 CDT</pubDate>
			</item>
					<item>
			  <title>Banishing Bed Bugs</title>
			  <link>
				http://mastercorpinc.com/news/news/clean_advantage/categories/housekeeping/banishing_bed_bugs/		  
			  </link>
			  <description>Bed bugs do not make good bed fellows. A trained housekeeping staff should be able to spot bed bugs while performing their routine duties…....</description>
			  			  <pubDate>Wed, 16 Sep 2009 12:04:00 CDT</pubDate>
			</item>
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